George Marshall has devoted his career to one perplexing question. As he puts it, “Why, when the evidence is so strong, and so many agree that this is our greatest problem, are we doing so little about climate change?” What he has discovered over time is that we’re practically built to ignore problems like climate change. He also has developed an understanding of dialog with people who don’t believe climate change is happening, or don’t believe that it’s humans who are causing it, that uncovers a much, much more effective way for we who are fighting climate change to engage in discussion with people who aren’t. Below is the quick summary, but if you want to know more, go to the source, where many other resources are available: http://www.climateaccess.org/resource/tip-sheet-george-marshall-how-talk-climate-change-dissenter .
Ugly produce is a big problem. Why? Because depending on whom you ask, 30-50% of all food produced is wasted, thrown away … whether it’s tossed out because it’s not pretty enough to put on display, left over on your plate at a restaurant, or rotting in your crisper, all of this food has an enormous carbon footprint–by one estimate, 10% of all greenhouse gas emissions!
Because so much produce, when picked, is not beautiful, consciously choosing ugly produce can help reduce waste–because normally, other people will avoid it. However, French supermarket chain Intermarche launched this promotional campaign to help reduce food waste of “undesirable” fruits and vegetables. Rather than throw out ugly, deformed, or damaged produce, Intermarche instead sells them with a unique twist.
Thanks to my friend and fellow Sustainable Williston member Marie-Claude for passing this on to me.